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:. Sell your Music in Download and Mobile Music Shops
Seven Beland's service "g r media" brings productions of Swiss music creators to the digital und mobile stores since 2005 -
for paid download and real music ringtone. Our clients are independent artists, labels, producers and any other rightsholders in
sound recordings.
:. Digital Distribution - Info & FAQ
Answering frequently asked questions and etails to digital distribution.
As conditions for » labels and publishers differ, please » contact us directly.
SO WHY DIGITAL ... ?
THE DEAL: summary at a glance. WHO should sell music digitally? GENRE: do the sales outlets accept all music styles? SHOPS: which shops does g r media deal with? SCHEDULE: how long does it take for my music to appear in the shops? GUARANTEE: will my music appear in all shops? META-DATA: what other data next to my song tracks are required? codes once more: EAN, UPC, ISRC, ISWC & Cie.? CONTRACT: why do i need to sign four pages of licensing agreement? TERM: why 2 years? CHARGES: do i have to pay anything, any extra charges? EARNINGS: how much is in there for me? PROMOTION: can i expect any support regarding online promotion? PREVIEWS: the first impression is what counts. PInk DoGG: what are you guys doing? why g r media? SO WHY DIGITAL ... ?
There are many convincing arguments why you should sell you music in download and mobile music shops,
for example:» this is undoubtedly the ongoing technology trend » artists and producers get access to a world-wide audience » in comparison to cd distribution, costs are next to nothing » digital distribution does not require a record deal » perform online promotion at a low to zero budget. THE DEAL: A summary at a glance.
What WE do» delivering your music to almost 300 download und mobile music shops around the globe » verifying your meta-data, observing publication of the release/s, promotion support » free ISRC-codes, retail bar code available at small fee » reporting, statistic, payment every quarter; royalty payments where required (u.s.a.) » your earnings: 85% of net-income, exceeding Fr. 60.- per annum eff. 2nd year What YOU do Make sure that you own all rights in your music productions, that they are professionally recorded and got a commercial approach, and that you have compensated all involved parties (band members, studio musicians, producers etc.) ... » sign a non-exclusive license agreement for a period of 2 years with g r media » deliver the tracks, all meta-data and booklet cover » pay the transaction fee of Fr. 60.- WHO should sell music digitally?
Independent bands, artists, producers, composers, labels, publishers and any other rightsholders of professionally
recorded music productions with a commercial or scarcity value or virtu or out of print or whatever. On CD, EP,
vinyl or digital only. We reserve the right to test your music for sales chances and textual content.
GENRE: Do the shops accept all music styles?
Almost any. iTunes and similar shops, for example, offer music of all genres and beyond. There are also many
specialised shops for classical music, dance, latin etc.
SHOPS: Which shops does g r media deal with?
End of 2009 we counted almost 400 sales outlets world-wide: typical download shops (eg. iTunes), mobile music shops
selling ring tones and full tracks (eg. Jamba), sites for streaming music (z.B. Rhapsody) or others offering
monthly subscription models (z.b. eMusic).Find a list of our partner sales outlets » here. SCHEDULE: How long does it take for my music to appear in the shops?
Info » how it works.Hint: the download business is booming and the sales outlets and distributors are facing increasing volumes. status end of 2009, it is best to allow 2-4 weeks until your music appears in the sales lists of the shops, especially when placed by intermediate content distributors (eg. 247 Entertainment, Nokia/OD2/Loudeye, Musicnet). short-term solutions are available, see CHARGES. GUARANTEE: Will my music appear in all shops?
Just like CD distribution, retailers always reserve the right to decline releases. In addition, there are specialised,
genre-related shops, and particularly mobile music shops are rather selective. However, most download shops,
such as iTunes, eMusic, Sony Connect, Napster, Rhapsody uvw. accept all releases.
META-DATA: What other data next to my song tracks are required?
Basically, all data you would print or have printed in your CD booklet. Minimum requirements are:» CD-booklet front image as JPG 1400x1400, 300 dpi (exactly these formats!) » name of album or compilation » genre/subgenre (primary/secondary style) » band or artist name/s » release date (in case of previous cd release) » EAN (or UPC, the retail bar code) » and for each track: song-titel, artist/s, composers/s, original publisher, ISRC, length, possibly featured artists - > details as per Schedule A of the licensing agreement. to increase the chances for a feature, the shops' marketing teams, PROMONET, SongSpots etc should have more details at hand, for example a band photo, biography, album description, line-up, url of band web site, onesheet and so on. Codes once more: EAN, UPC, ISRC, ISWC & Cie.?
EAN (European Article Number):
the product bar code retailers administer their goods - as well as digital tracks and albums.UPC (Universal Product Code): the product bar code used in the united states. » g r media can order a UPC for our clients at a small fee. However, a UPC can not be used for the sales of physical CDs. For both digital as well as physical sales of the same album, you'll need an EAN that their members may get at »SMMV. Or at g r media at a small fee. ISRC (International Standard Recording Code, ISO 3901): the international identification system for sound recordings and music videorecordings. Each ISRC is a unique and permanent identifier for a specific recording which can be permanently encoded into a product as its digital fingerprint. Encoded ISRC provide the means to automatically identify recordings for royalty payments. Multiple mixes of the same song = multiple ISRC's! ISWC (International Standard Musical Work Code): identifies the underlying composition of a song. This code will most likely play an administrative role in digital distribution administration, too. CONTRACT: Why do i need to sign four pages of licensing agreement?
To properly cover your rights and requirements! It is important that you own all rights in your productions
- the recordings you made in a studio that is - and that all musicians and producers involved were compensated.
As rightholder of your recordings, you will grant g r media the non-exclusive* right to license your music
to (sub-) distributors and shops.*You can license your music to any other sales outlet, except aggregators and sub-distributors (these are companies that deliver your music to hundreds of download and mobile music shops at one licensing contract with you.) Why? Administration conflicts in the shops. Multiple deliveries will simply be kicked out until the situation is clarified.
Actually, the distribution of recordings does not affect the intellectual rights of composer/s, publisher/s
(the collecting societies-stuff: SUISA, GEMA, MCPS-PRS etc). However, in the United States as well as in such countries,
where the distribution of intellectual rights royalties gained from the reproduction of music is not controlled by a
statutory appointed collecting society, such intellectual rights royalties earned in U.S. download outlets will be paid
to the rightholder of the recording! Often, the rightsholder of the recording is not the same as the composer.
Since 2009 the situation for all g r media clients is handled by a third party service to the distributor IODA, by
RightsFlow, cutting a few percent off the net income for this service.
Conclusion: Read a couple of pages more, and secure your rights and requirements. TERM: Why 2 years?
Even though new media enables immediate product placement and consumption, by the end of the day it's the consumers' taste and pace that rules over your
music's success. Our experiences throughout the past couple of years: to be able to realistically judge about your success from digital sales, it takes
up to one year until enough sales figures are compiled that allow a representative conclusion. Because it takes time until your music reaches even the
last shop on the list; then music fans got to discover, recommend and buy your music, while some shops report monthly, others only bi-annually.
g r media strives to promote your music, which requires an ongoing market penetration, and therefore we have set the term of the licensing
agreement to 2 years. However, should a "major" come along with an attractive record deal that requires a pre-mature termination of our licensing agreement,
our distribution partner will delete your release off the virtual racks in the shops by requesting an appropriate buy-out.
CHARGES: do i have to pay anything, any extra charges?
For the preparations -for our time that is-the compilation of all data etc, we ask for a handling fee
of Fr. 60.- per sound carrier. For every year to follow an administration fee of Fr. 60.- applies, 100% deductable
from the net income of the previous year. From the exceeding net income we pay out 85%, if earned below Fr. 60.-,
we will send a bill covering the difference.
Well, some optional extras: ISRC: included Dealer code EAN for CD AND digital: Fr. 55.- Dealer code UPC digital only: Fr. 20.- Label code (required only for radio promo in Germany): Fr. 20.- Express release ("rush ingestion" distributor's fee): Fr. 300.- Replace cover image after publication in shops: Fr. 40.- Replace audio files before publication in shops: Fr. 50.- Replace audio files after publication in shops: Fr. 150.- Coding of vinyl (no customisation): Fr. 80.00 for a single, Fr. 120.- for a long play Take-down within 6 months after publication (distributor's fee): Fr. 350.- Take-down ahead of term: Fr. 100.- Definition of preview start second : Fr. 3.- per song Updated 01.2010, all charges subject to change
EARNINGS: How much is in there for me?
Volume-oriented earningsWe pay out 85% of the net-income exceeding Fr. 60.- per annum (see "CHARGES")
Earnings per track (percentages)
There are several business models in place in the shops, eg. per-track payment, streaming, monthly subscription, mobile download. All net earning vary on a monthly basis due to different currencies and exchange rates. Examples: at a net-income of Fr. 0.70 per track sold in the U.S.A., you will earn Fr. 0.59 (85%) MINUS mechanical royalty fees at the equivalent of us$ 0.091, or at a net-income of Fr. 0.87 per track sold in Europe, you will earn Fr. 0.74 (85%) and mechanical royalty already paid by shop. Compare these figures with the per-track net margin of a CD sales, and digital distribution will appear more profitable.
Hint: shops like eMusic, Napster, Rhapsody, for example, have started to introduce subscription
models, so clearly net-earnings for tracks will decline. That's why we follow our distribution-motto:
Spread horizontal - Gain vertical !
Another hint: there are certainly distributors who pay higher amounts and where you do the work
yourself. Just like CD-distribution, digital distribution requires quite some administration, especially when
composers need to claim their royalties from sales in the U.S.A., or in the event of having recorded covers of
U.S. composers having to pay their publishers (U.S. statutory rate per track in 2008-2009 = $ 0.091). g r media
covers all administration for you, and you can concentrate on what like to do most: making music.
Hint for producers: keep recordings under 5 mins length. for longer recordings, higher
intellectual rights royalties apply (mechanical royalties for composers, publishers), resulting in higher
retails prices per track. Consumers do not always understand this.
PROMOTION: Can I expect any support regarding online promotion?
Frankly speaking: releasing your music in download and mobile music shops is no guarantee that your music
will sell like hot cakes! Without any promotion, your music will most probably get pretty dusty on the
virtual shelves. But still there is good chance that somewhere on this planet some music fan clicks across
your music - compared to finding your CD in a record store in Tokyo, Paris or Johannesburg.» rule nr. 1: » define previews. » with g r media you will automatically get listed in "PROMONET" - as long as you have given permission for controlled promotion for one to three of your tracks. » other promo-partners are sites like live365.com, indie911.com, isound.com a.m.m. g r media's clients will receive hints and information how to present your band and music online in the various platforms, to gain momentum and to expand your fan base. PREVIEWS: The first impression is what counts.
Having received your tracks, shops will cut a 30 seconds preview starting at second 0 or 30. the preview is the
very first audible impression of your music and an important decision making tool. Therefore we highly recommend
to sit a moment over each of your tracks and to define the best possible start position for a 30 second preview
(eg. start-time at 00:45s = 45, at 01:35:21s = 95). Most shops will present your tracks long with the delivered start-times.
PInk DoGG: What are you guys doing?
Why g r media?
» we are matured "dotcom babies" and our home-turf is the web
» we know how the music business ticks » we want to bring music by independent artists to independent consumers » to do so, we take advantage of all the chances offered by the new technologies » we maintain an ongoing relationship with our clients beyond shop delivery » we even take care of sensitive issues such as royalty distribution U.S.A. » and for our clients, we rather spread their music as wide as possible ...
Unless you are signed to a major record company and already high in the charts, the Swiss market is too limited for an
independent artist to earn decent income per download. The new technologies have lifted all the borders, and artists
can now spread their music across the global cyberspace. And we do not exclude
Swiss dialects here. We show you how to gain new fans. »promotion
Update FAQ 01.2010, subject to change without notice. Legal note: re-use of any text-passages
on this page requires the written permission of Seven Beland.
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